Undoubtedly, Dropbox is one of the most sought-after cloud storage providers, with more than 600 million users globally. It has been around for a long time, and while it is a competent and well-known cloud storage solution, it is far from the best. Some aspects, like the free version, storage options, privacy features, and pricing, leave much to be desired. Furthermore, in recent years, Dropbox's security flaws compromised 60 million user accounts.

In short, Dropbox is not specifically built for digital asset management. The more volume and variety of assets you want to store, the more disorganized Dropbox gets. Further, as different stakeholders try to arrange assets, the systems grow increasingly disorderly, with fragmented folder structure and scatter files that slow down business operations sooner or later.

Instead of managing with the basic capabilities of Dropbox for digital asset management, your business will be better off using a dedicated DAM system.

What exactly is a Digital Asset Management system?

DAM is a digital media file management system used to organize, store, collaborate, and distribute visual content (pictures, graphics, videos, and so on) from a single central library. DAM is often focused on marketing and brand-related assets, but it may also be utilized and accessible by many other teams inside your business to enhance efficiency.

It provides capabilities that enable users to manage any digital content and conduct a range of practical operations, such as re-formatting and re-sizing their media, effortlessly sharing large files, and tracking usage history. Digital Asset Management also offers enterprises enhanced media security features like user permissions, watermarking, and compliance regulations.

Further, DAM systems can easily integrate with your existing tech stack, like CMS, PIM, eCommerce platforms, etc., thereby augmenting your organizational productivity.

Critical Differences Between Dropbox Vs. Digital Asset Management

On the surface, Dropbox and Digital Asset Management might appear to be similar. After all, they enable you to save and share your digital assets on the cloud.

Nonetheless, several crucial characteristics distinguish these two solutions:

Differentiator Dropbox Digital Asset Management
Purpose It enables businesses to create quickly, share, and collaborate on files. It allows businesses to centrally organize and store digital assets like files, photos, documents, and videos.
Workflow It is intended to be a cloud-based file-sharing and storage solution. This indicates that it is simple to use but only provides a few workflow features. It is intended to assist you in managing your digital assets at every workflow stage, from archiving to acquisition. It may be used to create, manage, share, archive, or preserve images.
File Sharing It is intended for internal usage, so sharing folders and files with co-workers is simple. However, sharing assets with third parties, like vendors or clients, might be more complicated and requires more steps than a digital asset management solution. It is designed to facilitate external and internal sharing. After all, marketing content and photos are intended to be shared. So when you need to share a folder or file from your DAM, create a shareable link with the exact permissions you need (and modify them at any given time)..
File Organization You can establish a basic folder structure and filling system for your documents, allowing your team to access information in an ordered manner. It puts forward advanced search options, such as AI auto-tagging, to help you discover what you are searching for without having to go through many assets.

Why Should Your Business Switch from Dropbox to a DAM System?

Many businesses begin by utilizing Dropbox or a similar file-sharing system, only to discover that as their business grows, they want a more comprehensive solution to handle their information, particularly their rich media.

While switching to a DAM provides several benefits for businesses, here are a few highlights:

Easier file accessibility

The primary advantage of DAM is easier access to digital content. A sophisticated metadata system makes it simple to locate, access, recover, and utilize all digital materials from a single source.

Several factors, including descriptions, tags, and taxonomies, enable you to search for a file regardless of its naming convention or the folder in which it is kept. The DAM guarantees that all files, regardless of file type, are saved, conveniently retrievable, and previewable.

User management at scale

You are required to pay per user with many online file-sharing and file-storage solutions (for example, Dropbox Business Advanced). This is effective when it comes to a small unit. Still, as your business expands and more people are involved in the content lifecycle, these expenditures can significantly impact your ROI.

Unlimited file storage

In the digital era, unlimited file storage is a must-have for your business. You can better manage digital assets with digital asset management solutions. DAM solutions offer enterprises limitless storage options and outstanding digital asset management solutions. It's a top-notch solution with administrative controls that enable teams to collaborate safely.

Advanced asset management

Inquire of a project manager in a media firm who manages many teams working on various client projects and how they manage and monitor asset-related activities. The solution is most likely - with the assistance of DAM.

Teams may establish separate project folders for different projects to keep all assets well-organized and easy to find. In addition, project stakeholders can use DAM to categorize and arrange digital assets depending on their purpose, format, size, or other applicable factors.

Furthermore, DAM allows you to organize your files into folders using tags automatically recommended by AI algorithms. Again, specific fields and tags tailored to the needs of each project might help with asset discovery.

Built-in video/image optimization

Digital Asset Management solutions facilitate the effective use of video/image assets by video makers, marketers, and other stakeholders. You can locate video/image assets in any format or variety from a single file path. You may modify the file format or resolution to meet their marketing needs.

It may bring numerous distinct features to the table that will optimize the value of your video and image assets, protect them, and make them available to all stakeholders who may require them.

Better security

Because you've no control over the security of your client's email passwords and servers, it is recommended to keep all data as well as file-sharing within your digital asset management platform. Single-gateway hosting, SAML for data transfers, and encryption are DAM features that secure brand content and assets from illegal access.

The Top 7 Dropbox Alternatives You Should Consider for Your Business

While Dropbox commands a good market reputation, several features, like the free version, privacy, and pricing, etc., still have many downsides and deficiencies that its alternatives can cover. As a result, we have curated this list of the top 7 Dropbox alternatives to assist you in finding a better way to sync files to the cloud and share them with others.


ImageKit is a top-notch digital asset management tool that allows you to organize your assets using drag-and-drop capabilities, discover them faster, and work with your team more efficiently. It is one of the most sought-after digital asset management solutions preferred by leading companies.


  • Access files from any location for continuous work on the go.
  • Security and encryption for data breach prevention.
  • A collaborative workspace allows different teams working on the same project to work together effortlessly.
  • Pay-per-use plans are designed to satisfy the demands of teams of all sizes, with options for simply media distribution, digital asset management, or both.


  • Dedicated DAM system and hence is not the best choice for text-based file storage
  • Asset-level storage bandwidth consumption tracking is difficult


  • Free: $0/month
  • Premium: $49/month
  • Enterprise: $500/month

OneDrive for Businesses

Microsoft Windows OneDrive is another well-known brand, and we can confidently say that it is the greatest alternative for Dropbox, whether for commercial or personal usage. OneDrive is a Dropbox rival that employs a simple cloud storage approach and has many exciting features.


  • It is also simple to save and access files offline.
  • Microsoft native app integration is excellent.
  • Personal Data Vault for sensitive information
  • Files are synced across all platforms using advanced sync technology.


  • There are no unlimited storage plans.
  • Ransomware and spam are common on the free plan.


  • One Drive Business Plan 1: $5/month
  • Microsoft 365 Business Basic: $5/month
  • One Drive Business Plan 2: $10/month
  • Microsoft 365 Business Standard: $12.50/month

Google Drive

Google Drive is a convenient, popular, and free cloud storage service for both individuals and companies. It has several productivity features and is a cloud storage service with over a billion users globally. The most significant advantage of Google Drive is its fast synchronization with other Google services, such as Gmail, and Google Docs, all synchronized with a single Google account.


  • File management is simple and convenient.
  • The sync and integration features are fantastic.
  • Compatibility between platforms
  • Access is encrypted and secure.


  • Even for professional customers, there is no option for unlimited storage
  • Lacks essential DAM capabilities like asset tagging, metadata management, etc.


  • 15 GB: Free Plan
  • 100 GB: $1.99/month
  • 200 GB: $2.99/month
  • 2TB: $9.99/month and $99.99/year


It's a well-known alternative to Dropbox as well as cloud storage that is utilized by both professionals and home users. It would not be incorrect to argue that it is the finest cloud storage for corporate customers. The file management application offers more comprehensive functionality than Dropbox and many other cloud storage services, as well as great encryption.


  • Top-level security features to protect sensitive data
  • Availability of unlimited storage options
  • Support for several languages


  • Expensive plans in comparison to others
  • Basic user interface
  • Desktop sync services may not be up to the mark


Free Plan 10 GB

100 GB: Starter Plan ($7/month)

200 GB: Personal Pro Plan ($14/month)

Unlimited Storage with Business Plan ($20/month)

Unlimited Storage with Business Plus Plan: $33/month

Unlimited Storage with Enterprise Plan: $47/month


It's a file-sharing and cloud storage application intended for small to large companies. You may create infinite client accounts. It's useful for external vendors and partners. You may also pick where to keep your data: on an on-premise or in the cloud server. When you have made up your mind to store your data in the cloud, you receive the flexibility to pick where your data is kept.


  • For enhanced security, FileCloud has two-factor and single sign-on authentication.
  • Has ransomware and antivirus protection.
  • Files are synced between devices in real-time, and the program may execute endpoint backups.
  • Has a pre-built document preview tool. Documents like Microsoft Word, PowerPoint, Excel, as well as PDFs may be viewed straight in your browser.


  • Updates should be more visible to FileCloud Drive
  • Reinstall/Uninstall was required to resolve most issues
  • Expensive


FileCloud (on-premise): $40/user

FileCloud (online): $96/user

Zoho WorkDrive

Launched in the year 2016 by Zoho - a firm that develops software to streamline its clients' business, is the company's very own online collaboration and file storage platform. Since then, this very application has serviced a diverse set of enterprises and individuals.


  • Advanced features
  • Intuitive interface
  • Responsive customer support
  • Affordable pricing


  • No free-to-use plan
  • No zero-knowledge encryption


Starter: $3/month/user or $2.5/year/user

Team: $6/month/user or $4.5/year/user

Business: $11/month/user or $9/year/user

Citrix Content Collaboration

It's a business-focused, venerable cloud storage solution that's been meticulously transformed into a thriving collaboration platform with extra attention on security. It seeks to elevate traditional business file sharing and cloud storage to a platform for users.


  • Collaboration and security-oriented file-sharing platform emphasizing security and collaboration.
  • Unlimited storage options.
  • Clients and employees have granular sharing and authorization options.


  • Document creation and collaboration is restricted to Microsoft Office.
  • Users on free trials will see a constant "upgrade today" advertisement.
  • Can be costly in some cases.


Standard Plan: $10/user/month

Advanced Plan: $77/month/five users

The Key Takeaway

After taking a closer look at both Dropbox and Digital Asset Management, it is evident why so many businesses are upgrading to a DAM (digital asset management system. Regular file-sharing systems such as Dropbox are frequently used as a starting point, and as enterprises develop, so does their content creation—which means their file storage and sharing must scale as well.

Only a DAM can expand with a firm and satisfy continuous demands for increased security, search capabilities, training, and support. Your digital files must be secure, quickly accessible, and easily shared. Also, DAM technology provides real speed advantages for video and audio material, but it truly shines when it comes to rich-media content.

Deploying a fully equipped, analytics-ready DAM system, like ImageKit,  is the first step toward ensuring the performance of your rich-media content. High-quality picture and video hosting enable marketers and content providers to transform their content into useful, engaging media in ways that static video and ad content just cannot. With ImageKit's DAM capabilities, your brand might provide the finest media experiences to your customers.

Ready to move from Dropbox to ImageKit for managing your digital assets?

Get started with our free trial.