Automate image optimization

Deliver compressed images in the right format on the same URLs without compromising the visual quality.

Automatic format conversion

WebP and animated Webp supportDeliver images in WebP format on supported devices without changing image URLs.
Optimal Format SelectionImageKit evaluates multiple formats to pick the smallest file based on the image content & device.
Explicit format conversionControl the output format manually by adding the corresponding parameter.
WebP and animated Webp support
Optimal Format Selection
Explicit format conversion
https://ik.imagekit.io/ikmedia/plant.png?tr=w-500,dpr-2,fo-left,f-png

Compress images on-the-fly

Compression level controlsSet the default compression levels in the dashboard.
Override quality settingsChange image quality using URL-parameters.
Lossless modeSelectively apply lossless compression on WebP and PNG images using URL-parameters.
Data-saver supportEnable data-saver mode to respect the user's preference to receive less data.
Compression level controls
Override quality settings example
https://ik.imagekit.io/ikmedia/building.jpeg?tr=w-500,dpr-2,q-30
Lossless mode example
https://ik.imagekit.io/ikmedia/building.jpeg?tr=w-500,dpr-2,lo-true
Data-saver support

Image metadata management

Default metadata handling controlsControl the default metadata stripping behavior from the dashboard.
Override default settingsSelectively preserve color profile or full metadata using URL parameters.
Automatic rotation based on EXIF dataLet ImageKit rotate images based on camera orientation and strip the rest of the metadata.
Default metadata handling controls
Override default settings example
https://ik.imagekit.io/ikmedia/building.jpeg?tr=w-500,dpr-2,md-true
Automatic rotation based on EXIF data