Glossary

Get an understanding of the commonly used terms by developers and marketers related to media processing and digital asset management.

A

B

Brand asset library

Brand association

Brand extension

Brand inspiration

Brand interaction

Brand marketing

Brand messaging

Brand perception

Branded content

Branding design

C

Centralized content marketing

Collaborative editing

Content at scale

Content collaboration

Content creation platform

Content experience

Content operations

Content performance

Content proofreading

Content taxonomy

Content-first approach

Creative automation

Creative content

Creative management platform

Creative project management

D

Digital Asset Management API

Digital Asset Management storage

Digital Asset Management trends

Digital branding

Distributed marketing software

Dropbox: A definition

F

File management system

I

M

Marketing campaign management

P

Personalized marketing content

Product Information Management (PIM)

S

T

V

Video frame rate

Video Resolution - 360p

VOD (Video On Demand)